digital marketing course helps the business to analyse the best search engine optimization(SEO) tools to get more and more traffic on their website. SEO is basically a technique which is used to increase the number of visitors in a website. Analyzing the appropriate SEO tool is a very important for any business to increase the visitors which business gets from digital marketing course.
There are many SEO tools available on the internet for the different analysis. now let us know about top SEO tools available for different analysis.
1.keyword research tools
keyword research tools is used to analyse the accurate keyword and make it simple to detect profitable keyword which increases the traffic on the website. There are different tools for keyword research.
i. Google keyword planner
google keyword planner is a free google ads tool for the advertiser. keyword planner is use to search the different keywords to the new campaign as well as to add the new keyword to an existing campaign.
ii. semrush.com
semrush is the specific keyword research tool used for the profitable keyword for the successful blog. semrush is both for old and new bloggers to optimize their site and to make it more attractive which increases the number of visitors.
iii. long tail.pro.com
long tail keyword is used for both long term as well as for short term keywords. long term keywords are those which is more than 2 words. it also gives valuable data about the keyword like global search volume, local search volume searches in last month,cost per click.
2.technical SEO
technical SEO tool is used to identify any issue if there is any in the website and to crawl the website to run more and more traffic on the website. There are many tools for the technical SEO. Most common tools are:
i. screaming frog
screaming frog is used to crawl the website it is not easy that search engine can easily crawl the website because there are lots of website available on the internet. screaming frog helps to identify the basic mistakes and to helps to correct them which increases the visitor of website.
ii.deepcrawl
As the name says it is also the tool used for the crawling but it is expensive tool in comparison of other technical tools. Deepcrawl helps you to
prioritize your technical SEO fixes for your site.
iii. Woorank
woorank tools help the website to keep on the top through powerful and effective features which includes competitive analysis,tracking the keyword,marketing checklist etc.
3. Backlink monitor
backlink monitor tools helps the website to monitor the backlink. As the web is not remained static its keep on changing hence it is important to monitoring the link for the website or for the business. baclink monitor keep tracking all your backlinks also helps to to prevent from negative SEO which is not good for the website or to analyse the competitors backlinks and to analyse your existing back. Many backlinks tools are available on the market some common and frequently used tools are:
i. Ahref
Ahref is the tool of digital maketing analysis it is the tool of SEO used fo analysing the backlink,competitive backlinks and also used for the digital marketing purpose used for the analysis of the keywords or to rank the website. It is the most commom as well as popular tool.
ii. Open site explorer
open site explorer is also the tools used for tracking the backlinks. This tool is used as a offline search engine optimization to track the backlinks which is leading to the particular website. open site explorer tool is free for analysis but if you want to explore advance feature this requires to have an account.
iii. Majestic Tool
Majestic search engine optimization(SEO) tool is one of the best tool for the analysis of backlinks for the website. It is compeletely free to use.
4. link building tools
link building tool is the tool of search engine optimization(SEO) which includes the process of getting different websites to link back to your particular website. link building tool basically used various techniques to increase the traffic on the website by getting backlinks from the other different websites. It is also helps to rank up the website. different tools for the link building is also available some of the best tools for this are:
i. link research tool
Link Research Tools is one of the best internet marketing tool that came out after Yahoo Site Explorer shut down. link reseach tool is use to customise the searches on the various search engines like google, yahoo, bing etc.
ii. white spark tool
white spark tool is used in improving the business search engine optimization(SEO) ranking. white spark tool finds various opportunities available and customers reviews to increase the visitor on the website.